GOAL
Our goal is the marketing in general of all type of agricultural products and livestock, in the national and international market and especially in chili and green tomato.

MISSION
Higueral Produce commits to give its suppliers and customers a fair treatment that benefits simultaneously both parties, having before all reliability in the transactions fulfilled, offering a caring and professional service. Provide the company with the best technical resources, material, financial and especially human to favor a better performance. Emphasizing the QUALITY concept in all the deals and services.     

VISION  
To be a leading company in agricultural products marketing, being our main goal the positioning of vegetables, chilies and green tomatoes of excellent quality over national and international markets. 
To consolidate ourselves as a reliable mean of marketing at the reach of the local producers; to serve as a providing instrument for national and foreign clients, representing an attractive commercial choice.
To have a positive influence in the regulation of the prices of the regional products, pursuing to obtain prestige in the marketing area.


To become a mean of professional and economical development for our members.